Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements
3.5/5
()
Currently unavailable
Currently unavailable
About this ebook
Develop and harness a powerful, sustainable word-of-mouth movement
How did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already formed a community of avid scrapbookers? How is Best Buy planning to dominate the musical instruments market? By understanding the Brains on Fire model of tapping movements and stepping away from the old-school marketing "campaign" mentality.
Brains on Fire offers original, practical and actionable steps for creating a word-of-mouth movement for corporations, products, services, and organizations. It takes you step-by-step through the necessary actions needed to start your own authentic movement.
- Develop and harness a powerful, sustainable, word-of-mouth movement
- Describes 10 lessons to master and create a powerful, sustainable movement
- The Brains on Fire blog is often ranked in the top 100 of AdAge's Power 150 Marketing Blogs
Related to Brains on Fire
Marketing For You
Win In Court Every Time Rating: 5 out of 5 stars5/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/5Propaganda Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5INSPIRED: How to Create Tech Products Customers Love Rating: 5 out of 5 stars5/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5The Passive Income Playbook Rating: 5 out of 5 stars5/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/5Six Figure Blogging Blueprint Rating: 5 out of 5 stars5/5The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (4th Edition) Rating: 4 out of 5 stars4/5Affiliate Marketing For Dummies Rating: 0 out of 5 stars0 ratingsThe Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Pre-Suasion: A Revolutionary Way to Influence and Persuade Rating: 4 out of 5 stars4/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsThe YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It Rating: 5 out of 5 stars5/5Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Advertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More Rating: 4 out of 5 stars4/5The Millionaire Next Door Rating: 4 out of 5 stars4/5
Reviews for Brains on Fire
2 ratings0 reviews