The Christian Persuader: The Urgency of Evangelism in Today's World

By Leighton Ford

As the world shrinks because of technology and instant communication, and our cities, towns, and neighborhoods become more culturally and internationally diverse, church leaders, church planters, pastors, and volunteers must become more alert and wise in understanding the biblical meaning of evangelism.The Christian Persuader helps to - Clarify the essential and unchanging mission of the church - Articulate what language and message Christ-centered evangelism should speak - Define what conversion to Jesus Christ means in a pluralistic world - Model the biblical ministries of evangelism and social witness in a world of conflict

• Language: English
• Publisher: Bookmark Publishers
• Release date: Feb 1, 2017
• ISBN: 9781495619809

Leighton Ford

Leighton Ford is president of Leighton Ford Ministries, which seeks to help young leaders worldwide to lead more like Jesus and more to Jesus. For many years, Ford communicated Christ around the globe through speaking, writing and media outreach, addressing millions of people in thirty-seven countries on every continent. He served from 1955 until 1985 as Associate Evangelist and later Vice President of the Billy Graham Evangelistic Association and was featured as the alternate speaker to Billy Graham on the Hour of Decision broadcast. He served for nearly twenty years as chairman of the Lausanne Committee for World Evangelization, an international body of Christian leaders. The author or co-author of numerous books, includingTransforming Leadership and The Attentive Life, Ford lives in Charlotte, North Carolina, with his wife Jean.