Discover millions of ebooks, audiobooks, and so much more with a free trial

Only $11.99/month after trial. Cancel anytime.

SEO For Dummies
SEO For Dummies
SEO For Dummies
Ebook724 pages114 hours

SEO For Dummies

Rating: 4 out of 5 stars

4/5

()

Read preview

About this ebook

Your fully updated guide to search engine optimization

Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics—what they are, which ones are important, and how to get started—and build a search-engine-friendly site.

SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you'll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings.

  • Develop a search strategy and use local search capabilities
  • Build sites that increase your search visibility
  • Analyze results with updated tracking tools
  • Maximize content marketing strategies

If you're asking yourself the essential question of "how do I get people to visit my site," you've come to the right place!

LanguageEnglish
PublisherWiley
Release dateOct 6, 2015
ISBN9781119129608
SEO For Dummies

Read more from Peter Kent

Related to SEO For Dummies

Related ebooks

Internet & Web For You

View More

Related articles

Reviews for SEO For Dummies

Rating: 3.892857 out of 5 stars
4/5

14 ratings0 reviews

What did you think?

Tap to rate

Review must be at least 10 words

    Book preview

    SEO For Dummies - Peter Kent

    EHdbook_preview_excerpt.html}ݒF-ɖg$9dY9uˣ"i[>ޜ8Or25ވs%u7?+nk/mᄇ~>}1ԋv- ^+~lv[~& ղBBqSN~eqhm Űb޶ŪWC芲gŢl?ObeY| 󢯆PͲeu#zYȤ`)B?+^f#vW]y(zYgۄˇ.Va{A_/mﻀ\ބnYPﲽz_v#{7ǻ\m]e.3{n;:fߟ4AΎY~a B} }EbS,W8{w]ʟobf<,}/{m肵: tJY7yA|U.dz;_Aj[Qf哲aC!LjyQ,w삜:t2h+9}_. $Hc{cl|"$\8[Eюaw0!oiʾjbʽy9.ϳ47ݯ7rRV:d˴.lBy%ac Я@; HB) A:+7\G,O6+|;6\(Ed\|9ϙ%8n2lP*l$lMd蟧˅.A䘽^6_VkxFW8]i~٤;;+.AMB`goAW䉃MMζ%sR*+F}'[F| |(K[q IOM&V{~~V[aiwe7kCsi݅?ήvqpn&t^Peߚ7"RU V35plϲb>j9,ArU- (ua5~wJ䌋7Bn ;v3=A9@CrkmWn' =2Lߩ) v%glYbp9[ieXz;¿Xoj֙ .*YD=!oeHBw-&KDi\u#GmIVcFo} ;edJ׭1i-@2Uv@<un2Fod8<2 p%:dd8&Tx)8%?Q(-牔{չJȬ>k>NyL $jK˛Yvdg;XX.N QO8&?\_VrӶ_Qޭ P"$DjUĩx10Feum D6X<|[钣Ip,feJ۸}i?X]WjNU[/N9MǶJV,'S!q,=޴DrֶNDyפD07Oi(ޖݵLMوF3cN m. 2oz_䁩b|4".tMUn*j7(E_SkQQM^kkj:>z_Ax6tRhwVe7چ ^T}vRoB0?}#NAր z@[nD>SY WC[/=ԮTK+ePG˔{PND2zfPEU[y(k ɥٺ=m}en'&^Q4 _L`XSJǹWkx8zxÛWrAB4i5ii/hϊPFbVl^vbHL޿o My0:1/y cZ8?ݔ;2JegWy:+°ޞeҬl˾Z]auqMLDIU"jr ]H3d+HQp(d0A:k<_^]};fţ۾ZdEFNVxvӘ,fqq~X/~ܐFL \w#㴵%iVLD쯚6B+wUA5,?$-D+}uO"HeŇ#W:6C+G7.!֏ Ok}S@֐ɖC2pJU.K̿DC&;X/~{8l\\/><=uɣI d1g4oC\MQaZq+GK؋~9`5To> <6&q0e­ZBWՌz(N$< b Unˎ h*FpHs*@+0ĥ2cιk9Mr{3yXҠF[ +܆DeBs6N_КK.9o:[т0 NTmcrg'Ϳ"{Eb_ABF%]>`޵\&g}aJ/t\H o\]Vɥʮ/g}CP65 4M vkwyW`22ukTj{ U|`07aT& Zzb"fM hBџ3{mnϯrʫAMy6U@xT bpvũQ&+?` !NLHj GaQhbgG߾lFtG HG _ݔL ^ {(uPuNlrOxq*w~)+F웫WTa/E ioGO;-ʮCA4F37'F0AQ pp54v-Q2)*s[(.Aߪw? FĢo*!=t6߉Q5_` 1)^|!`)JvxʎЮwGUM9 :+ ވD?+$a[WGnKDeW v ^AlmGC]fiGR#ŗKF!Btl[.c(u;vDV~hʑu2"AW|i=W&ca +2V=Mk2 eU댜V,*wz2ʣh]bCD>v*7Ţ+8 F2vHG E|Dnu#[nZ5C˷_\_E12reM͍Φn*9yXYXLw է&nvf~;e[tm[st{X]ۧs-Ѥ@Jj6N۬zu>Q>uiB7e֎c0+;.hG> -GCE"qys\ UԆ҂n>Eep&c3 '_}ۡlkZŻ(8t6'еzO V4i蹘W bKľjX ظ5G(5|R翼 TökdjTEVBܘm3]|Α>ҍ}-ݩyv) 8VRLs/Hmyr WTh/^^F<S`hQ+,jvSZL!$vެ^%-)ts*[[Q)tݕu-VP^$/!'<3,0(~ ɄKdhC.蒏}%c?IKPfS]1 yX.NT/GqV z"6,RMy*5 W*hr t~bp>ekaFcCR(ȹ-;,3 ͠a]>WC ceXϊ).` #91M`38$?Gps៥p;FEgù>/\9'G (*wO-i zXY_VmB~*Iak_gp#fXPC2Y%hu+aT嬗ŃGq Sֻ n#?- nj$臵DXibR$%mA]FO~ }Cth><-z+Tu~D3ĩ`oE5fR5|']C UAN9+(S ;L]:dv٨0J;\H*ݓ}̰IM)֯7˲ o^ `n|:5v5By!(7LU'\ F-|&i dtRG5;PgnE: 5í/up޵ K} P3<=4lCW]%J< &&R$7 Cw! we|;˓"mN4:v1W0&&S- ms}=BC(w?=gr +4-ʸ޾rE DZIa.&`0RV,󚇍0gū~Ry:g @ [ Q+#zLΊ-Jgث %q苾`[0 1IQn<;DaD% r0|ۉc݅tls§bin:ݛ}AB&\_o=gD=d^\'s^'C~bSgLôNZdIK)xiEN|- !2$I7g v߱_}yp_D{"GϠGHcaaJFr)ZUgb% GE"E%*=HZ%)xp'Yc=wF&`ynzϐ:Mp{rJy48zpQz2a9rcIӏKmNB4vWc!%j0v2yNڋD#'9򵘳2EKĩpJ_{tR鮼 hM/irh|ܐf+)lقc"uF&.C\gs D䋺!8*ؐ}cu5lcN1h Ҍ#n(9ED/d4Cۣ&ժ{R/E`+%Gb -7 U1!zљPz<^Un;𻒉F2Qa|IeHxyh̼<>S3a\Y@|Gf8DS7C̩_6GooB{"Cz~|7 _2E$ ] &@F-iY07b8?{Dcum ,YGG:/Mci,[fq)P.cL"":g5p|ԻtF5PǐE=0oGKC,B35:1+S@Nn9dƂtU9O&Lb~s[E*dF7Ǒ܉^^9Їz?I#԰2(4~G- ~[μ?cyDI(B{yvt?lB 3%+Yg6rCkgW'9.]qK0,hcJH>`'"l&KmZY.:ە#uh#mO9Dl=|GfLHMh)jˢbe̘R<Ǜ]̓J([0)ֵwOFF4]o=Kw MQDCf.BK~dKLs)'zTZdY*vt-a4?^Uc ޗiji8+2NU3*uSOQXYkPPSuȌ gu`,,fzwGB9O,cq tf鎚]*xC*vvyF -\[HٸX^̫dY|Mw6)=,jW9"~RAZBN΄!#k+'_3ѿMiKxPV*d5u3N>0vp饫F̆{{R]S t/ݸ\fPShCD9(굙ϫר&nzAUBퟑY'u*$(WܧAynNgdPd`M ~UńCdC吻`1.3e%}zY k"_$d IRmb}:&deZ3\;w|kL]!PnVXKNs ,'R4 !D᎟$#g :?(m`3NFz< ^W{XWYDڪ'S!TQĚtXB2M{mxjxn?G.ZÞb+@WMMfQI"<)NNʖUq])^,Bme; J`U!fܭm*`ޖST~Qc9G/:B JŇ!6~6=hɹGuFD I-?VN:hv'*%Մneתd*ue2pF§HB nc0U~Y}*!3Q+ lxH0ؓK]d:FX۪VAx8D>> )~y,LI^Bdd*uBױr={` M>٩ӆt'$ `jX0Q2t^pF_,+fu6H/!ǟ95a)ۻp* i6X%ܛlyK'Sl D˓ s(^{&eQKK:PD=_jaR=<QΖ6(R6STȍ߆a@i*$A3QGDՎ̙?5|\:ꂦrGB܍@Zu]m?/d~B (cԶZK8ݚ~f^ȯ=^45@gƠQn$HPg-5ŀ1&%59H8!3l 0TlNO0_,бUm=qu`@,#jr^[ = G>D?G )`(?dj Tbq^Yd?iiP@1^Nx+ ' `k*ujb`5g3g |TeߓuV+29UOtYnJO bUy8'6Ln[aw.1gsǺA0JOMhG4Z1hu'` QѶѐwW#i->&ͮWlWm<I_Zz{o/(7dؓ#Kߤ_c0u7+KSzkrWl6.3',*̺҆4ntDtW?{׳Dƈ7M>B5ؙEzwZ#R#Bx皈nY|8>gۧTtXԤ}UF:M3=\t{ hgaf`sr_/..-F^W)Mb 7E<]/Q9|H==T+Z->yd4cZ9>"vvN[;.SXNS B&M&|AG\o qƽ:G\,^꤬I_T}dLM,ON G'\rcUA2V:lwe;,Ǩ\=ij=| Bd-!P3ֆLP!{u{[%棅[񵯺BI$9}t%)drFe3LrѲG ^Ed 1XZ;yz(ɧR-tmˎl&2j+jpѬ5kIO@5<+b=J5`&SDz@Wvh̀EYa`LmӃGa$Y<<1Q3T/Z.V iAOl"{{eI̸v\S ^jhLw|dqņ!rswZreVt|&6ӁVMCc 1Cӫ"͔ tcuF=gҲD>2?:欜?T͚ l¦rh%|DHX6OD%MRUcw#ݞصڬju E)..h\_xm^={s!ε\ij#= NC_ * ͳURYS~ 7晫k&֪#XyY5[^Nƻ\Mq2ziźe#b1z3/=5v8ȩ˘+c]F b߽Z7fDA3j3|td~tg,Ӑc~j7w \ӎ)c\28햪{ˢZ9}1Y4EEu{m_)@:Y#AE>cv,*/p;ƲnZcBDÒhʎ]ƦKXχ@ZgM9\ %E٩,fI&v'jH|r"D)rXzj?%cvq 9xxd.Cuy|Aƭ0-b*[^G'9gztEOB<4n/iߖjqGuTS i|{ uy{кi9|pTQ6y˜3x:[Tofo&(ڙ7rbӾI;2 drjr3P^)ѩ.e F鳋aG@yfmw .zҬtq.}[=qEzOuyLX^Q)w̴T ^eîvnEL96YiZƇkJ;Ң_6Sy;;)n,}, -1q 2մHKJDLQB M7|cQZ0{pi?Ůȥtn5|K{ ^+D=́7r])2e%gŃ0 oe@nvnmb6ʡiösFVcst::| c`weXՊ1 3EjFtc*Vi%CU J Or5iGSi䯦f[u|3J|z9!F=Q| i{dV;mgE$&#iK9#2:8'鴚CM.%ͦ)/!EALG8)͒A1ϕazғ\ [Z/c/GOg}n^j ROq'zz e 5+fC$J#҈6(۳ޑhJ?QI]wnB_<֩xϔ? =YUm;mlVuF{^ZvD䆬F.\'GeG$E=?4vޞx|Qt;U%R ^O;[BNbjQ2 e3Q=!{"z[&X.?e~u26|6f`I)1KT} 3"} 5Wo]hU^CIVm7dyU)+Uh w=K@G.t7[O<IRJ]܃:j<[fUq#w@BV%1O@Ĩ\NMِlrHŦE`|?#ϰb)frꖙ\upפی_o`4FMK(2trtb10vl:+edę؁>g.{Q/L9Z劉Km4}@h2%jSwٚ;1={ 7{wOd黺ұUU_e*A_7~  Rl{'^ Ω;B):d]30䯽{QVGYQ+Qmkw߄eE$0P|#+J&jӍLt!x4bnkϣe/h[ocI x P5[L1.^IiLjY,\;&nZc^8/z~^؎A5F9bN^?l.UV_ ;+[{AKy 1HO'+ZwM5h@ Arڝ=H3!*A29K *$D6f:BH ]g+ԧw>?S+p: ƾRU)&o4V>[' Q oar3׽YMr_oEQ}Oٓ?8+[?؟t{p8cup|t{7#'wkcX%70B|hiQ\bû@`~0^K0$ScO/NWKja*~{z%o R(c!W{@B~YBx܅3yS]McOX\NJ `@S/>[qR=SQ ptyO;֝{{.gd{ɂx f6x"<Hs5f*\ɏ^ڿ+mScwePBs=Am0R{2f]ͻ:XwIFH=7Z,KG߿oZ=SiPE˷㋡jKp ꂨ8w 4fx pxMH1j}whyL0߯mJϋrQᅜ._KmwE5j_q#D}#Bn 4B)dl4dY nfK8Қ?qpb }=D潮\kʟdgqә\ ~R\lcđ{# ^Hk(=Z&U|tD`PZ(G{Yޢ-sm Wl48:"ڪ-WjcrwE`T]_߫W)ɱ5zbɱ$jgbPKϕB>$bg'Fr`SWf#E;ӞMqz'a Rf Yj\շLoADNbIAHУn^'TbKgiF~uP\&lD3O߉ݺ #a`ZMyQf%*ȶt=n׈wy c6!`/9;[kJ} #Iȳi^‚JE*+EҞPv.hM VbQKvCt{R#>exp-#jh24AaԚb4”B>Tzvjx:={U\ZD$̞x젭|#!(xY1MQnSmO#ksq\}`TdqUzvemoП(yOE6-8h~A_xĐ/gOaV$Z-bW/iCEmŸ>SsځTv9/cmIJeF|։=M|n)YҬ}\G-bŽ513lZD^E9J-X<%wLsbh{h[5$uLEUTz:pGO> T SO,Hi hv`UZy&Y@??Epis& VJ"{XSdM*ԷLhmq3 OJ5Z^l$k+#wcT"=:qo`)l{͋[@2ă
    Enjoying the preview?
    Page 1 of 1