Key Changes: The Ten Times Technology Transformed the Music Industry
Written by Bill Rosenblatt and Howie Singer
Narrated by Asa Siegel
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About this audiobook
Each of the technological innovations covered in this book not only disrupted the music business, but also fundamentally altered the industry's character. Veteran music industry professionals and music technology experts Howie Singer and Bill Rosenblatt illuminate this pattern through a framework they term "the 6 Cs": cutting edge technology, channels of distribution, creators, consumers, cash, copyright. Extensively researched and supplemented by interviews with Grammy-winning artists, producers, and executives, the book provides an insightful perspective on the ways technology has fundamentally altered the music industry.
Bill Rosenblatt
Bill Rosenblatt is president of GiantSteps/Media Technology Strategies, a consulting firm in New York City. Before founding GiantSteps, Bill was CTO of Fathom, an online content and education company associated with Columbia University and other scholarly institutions. He has been a technology executive at McGraw-Hill and Times Mirror, and head of strategic marketing for media and publishing at Sun Microsystems. Bill was also one of the architects of the Digital Object Identifier (DOI), a standard for online content identification and DRM.
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