Audiobook (abridged)2 hours
Blown to Bits: How the New Economics of Information Transforms Strategy
Written by Thomas S. Wurster and Philip Evans
Narrated by Jeff David
Rating: 3 out of 5 stars
3/5
()
About this audiobook
Blown to Bits demonstrates how companies can re-strategize to take advantage of the new economics of information.
Related to Blown to Bits
Related audiobooks
Big Bang Disruption: Strategy in the Age of Devestating Innovation Rating: 3 out of 5 stars3/5The Decade Of Do: A new era for marketing and communications Rating: 0 out of 5 stars0 ratingsThe Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits Rating: 4 out of 5 stars4/5Mobilized Marketing: How to Drive Sales, Engagement, and Loyalty Through Mobile Devices Rating: 4 out of 5 stars4/5The Deciding Factor: The Power of Analytics to Make Every Decision a Winner Rating: 3 out of 5 stars3/5The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning Rating: 4 out of 5 stars4/5Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips Rating: 0 out of 5 stars0 ratingsBuild for Change: Revolutionizing Customer Engagement through Continuous Digital Innovation Rating: 0 out of 5 stars0 ratingsDigital Disruption: Unleashing the Next Wave of Innovation Rating: 3 out of 5 stars3/5The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth Rating: 0 out of 5 stars0 ratingsThe Online Marketplace Advantage: Sell More, Scale Faster, and Create a World-Class Digital Customer Experience Rating: 0 out of 5 stars0 ratingsGet in the Game: How to Level Up Your Business with Gaming, Esports, and Emerging Technologies Rating: 0 out of 5 stars0 ratingsEmerging Domestic Markets: How Financial Entrepreneurs Reach Underserved Communities in the United States Rating: 0 out of 5 stars0 ratingsRisk Dollarisation® Rating: 0 out of 5 stars0 ratingsData Money: Inside Cryptocurrencies, Their Communities, Markets, and Blockchains Rating: 0 out of 5 stars0 ratingsThe Age of Deleveraging: Investment Strategies for a Decade of Slow Growth and Deflation Rating: 3 out of 5 stars3/5The Entrepreneur Ethos: How to Build a More Ethical, Inclusive, and Resilient Entrepreneur Community Rating: 0 out of 5 stars0 ratingsThe Sales Call Survival Guide: How to Structure a Sales Call With No-Pressure Selling, That Works Rating: 0 out of 5 stars0 ratingsEntrepreneurship as Networking: Mechanisms, Dynamics, Practices, and Strategies Rating: 0 out of 5 stars0 ratingsVirtual Banking: A Guide to Innovation and Partnering Rating: 4 out of 5 stars4/5Safe, Debt-Free, and Rich!: High-Return, Low-Risk Investing Strategies That Can Make You Wealthy Rating: 0 out of 5 stars0 ratingsThe Great Digital Transformation: Reimagining the Future of Customer Interactions Rating: 0 out of 5 stars0 ratingsToo Big to Ignore: The Business Case for Big Data Rating: 5 out of 5 stars5/5Shifting the Balance: How Top Organizations Beat the Competition by Combining Intuition with Data Rating: 0 out of 5 stars0 ratingsThe Profit Secret: How to sell more at a higher margin Rating: 0 out of 5 stars0 ratingsFrom Data To Profit: How Businesses Leverage Data to Grow Their Top and Bottom Lines Rating: 0 out of 5 stars0 ratingsSecrets of the Moneylab: How Behavioral Economics Can Improve Your Business Rating: 3 out of 5 stars3/5The Necessity of Strangers: The Intriguing Truth About Insight, Innovation, and Success Rating: 0 out of 5 stars0 ratingsStarving Billionaires: The History of Inflation and HyperInflation Rating: 5 out of 5 stars5/5Money Strong: Your Guide to a Life Free of Financial Worries Rating: 0 out of 5 stars0 ratings
Economics For You
The Meth Lunches: Food and Longing in an American City Rating: 5 out of 5 stars5/5Principles for Dealing with the Changing World Order: Why Nations Succeed or Fail Rating: 5 out of 5 stars5/5Killing Sacred Cows: Overcoming the Financial Myths that are Destroying Your Prosperity Rating: 5 out of 5 stars5/5Freakonomics Rev Ed Rating: 4 out of 5 stars4/5San Fransicko: Why Progressives Ruin Cities Rating: 4 out of 5 stars4/5Chip War: The Quest to Dominate the World's Most Critical Technology Rating: 5 out of 5 stars5/5The War Below: Lithium, Copper, and the Global Battle to Power Our Lives Rating: 5 out of 5 stars5/5These are the Plunderers: How Private Equity Runs—and Wrecks—America Rating: 5 out of 5 stars5/5Think Like a Freak: The Authors of Freakonomics Offer to Retrain Your Brain Rating: 4 out of 5 stars4/5This Changes Everything: Capitalism vs. The Climate Rating: 4 out of 5 stars4/5Nomadland: Surviving America in the Twenty-First Century Rating: 4 out of 5 stars4/5How the World Works Rating: 4 out of 5 stars4/5Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist Rating: 5 out of 5 stars5/5Don't Trust Your Gut: Using Data to Get What You Really Want in Life Rating: 4 out of 5 stars4/5The Color of Money: Black Banks and the Racial Wealth Gap Rating: 5 out of 5 stars5/5Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty Rating: 4 out of 5 stars4/5Nickel and Dimed: On (Not) Getting By in America Rating: 4 out of 5 stars4/5The Ascent of Money: A Financial History of the World Rating: 4 out of 5 stars4/5Bad Samaritans: The Myth of Free Trade and the Secret History of Capitalism Rating: 4 out of 5 stars4/5The Sovereign Individual: Mastering the Transition to the Information Age Rating: 5 out of 5 stars5/5Why the Rich Are Getting Richer Rating: 5 out of 5 stars5/5Nudge: The Final Edition: Improving Decisions About Money, Health, And The Environment Rating: 4 out of 5 stars4/5The Lexus and the Olive Tree: Understanding Globalization Rating: 4 out of 5 stars4/5The Genius of Israel: The Surprising Resilience of a Divided Nation in a Turbulent World Rating: 4 out of 5 stars4/5The Lords of Easy Money: How the Federal Reserve Broke the American Economy Rating: 4 out of 5 stars4/5Marvel Comics: The Untold Story Rating: 4 out of 5 stars4/5The Myth of Capitalism: Monopolies and the Death of Competition Rating: 4 out of 5 stars4/5Economics 101: How the World Works Rating: 5 out of 5 stars5/5Requiem for the American Dream: The 10 Principles of Concentration of Wealth & Power Rating: 5 out of 5 stars5/5
Reviews for Blown to Bits
Rating: 2.859999956 out of 5 stars
3/5
25 ratings2 reviews
- Rating: 2 out of 5 stars2/5The premise behind the book was to explore the differences between business strategies that concentrated on a broad ‘reach’ with a set of standard products and services that appealed to a large number of people, or they could focus on ‘rich’ information, specialised products and services that were highly targeted and naturally very expensive. They explore the way that the new internet at the time was eroding the differences between these two separate markets, bringing niche products to a wider audience, how suppliers will have direct access to customers and that the most profitable parts of your business are likely to be targeted by your competitors.
I have had this kicking around for ages, and never quite got round to reading it. Just to give some idea of how old this book is, Google is not even mentioned! The authors make some good points on how businesses can react to the fast changing markets, and the way that greater access to the end consumer will radically change the market, but alas a lot of what they are saying is now very out of date. The think that does come across that can never be lost is that you can never be complacent in business; whilst the actions they were advocating at the time have changed, you should never take your eye off the ball. - Rating: 3 out of 5 stars3/5The central thesis is that the economics of information is very different from that of physical objects, and that in general the information and the physical are bound together in products. New technologies can rapidly "melt the glue" and then the two aspects of the product can go their seperate ways - recorded music for example. This process is still going strong, so it is still worth trying to apply the general ideas from this book. Many of the details are obsolete but the authors try to step us through the thinking out of the implications. But the book is so poorly written that it is not clear that it is worth reading.