Sali Tabacchi
Melissa Agostino Henry Tyminski
Creative Directors
for IDS
ForceMAJEURE
Laurent Hainaut CEO
Meilyn Weege
Strategy Director
for ICFF
Publicis
Alberto Fusignani
CEO
Paolo Ciuccarelli
Founder, DensityDesign Lab
for SALONE DEL MOBILE
What was the brief?
MA: [IDS director] Will Sorrell had a history in the design world but, being new to this show, he wanted to change things up.
IDS also wanted something celebratory to
