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  • The Independent

    Insider Q&A: Trust and safety exec talks about AI and content moderation

    by Barbara Ortutay Apr 22, 2024 4 minutes
    Source: ASSOCIATED PRESS

    Alex Popken was a longtime trust and safety executive at Twitter focusing on content moderation before leaving in 2023. She was the first employee there dedicated to moderating Twitter's advertising business when she started in 2013.

    Now, she's vice president of trust and safety at WebPurify, a content moderation service provider that works with businesses to help ensure the content people post on their sites follows the rules.

    Social media platforms are not the only ones that need policing. Any consumer-facing company — from retailers to dating apps to news sites — needs someone to weed out unwanted content, whether

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