30 brilliant beauty products under £15

I consider a large part of my job as a beauty journalist to be ferreting out the very best in each category, and to do so I test the products I am sent assiduously.

The process differs slightly depending on the category but it broadly involves a series of tests which I have devised to see if a product passes the muster. These include looking at the science, deciding if the performance is worthy of excitement, and — crucially — whether that excitement tips me into wanting to bang on about it on the phone to my sister. 

Then there is a final thing I do: check the price point to see if it corresponds with my reading of the product’s value and whether it is commensurate with what I would happily spend on it. I consider this last because I want to be fully assured that it leapfrogs over all my benchmarks of brilliance without its affordability — or not — influencing my choice. As I said, my goal is to find and highlight the very best.

Here, I have pulled together 15 excellent products under the £15 mark that I use regularly,