Stop reading this immediately and Google ‘cyclist looks classic bikes’. The first hit will be a gallery of partly historic, mostly mad-looking bicycles that Look showed Cyclist when we visited its HQ in Nevers, France. These are the bikes that endeared Look to me long before I knew what an automatic clipless pedal was (which, by the way, Look invented and a variation of which we all ride today – but top trivia: Cinelli invented the first ‘clipless’ pedal, the M71… you just needed someone else to unclip you from it).
These were the kinds of bikes that made Chris Boardman’s Lotus look pedestrian and which personified the era of radical bike design. You haven’t seen a fork like Look’s 1994 track bike before or since (possibly with good reason), and Look’s liberal use
