I came for a model launch, and what I got was an education. The story of the 10th generation Giant TCR is not complete without context and my thoughts around the accompanying tour of Giant Taiwan Manufacturing (GTM), the Giant factory. It’s one of nine worldwide, but the only one that produces the TCR Advanced SL. GTM is Giant’s flagship centre of manufacturing, with all its top-level carbon products coming out of it. This article is a first look at the latest TCR, but also a look at GTM, because one is not complete without the other.
The more things change… you know the rest
You can feel it in the welcome from the chairperson of Giant, Bonnie Tu; in the unveiling by Global Head of Product Andrew Juskaitis; as part of the model breakdown from the engineers; or simply when other senior heads recall with pride when the UCI
