Reddit, that vast, lively and sometimes chaotic repository of internet discussion, projected a price for its initial public offering stock that values the 18-year-old social media platform at up to $6.4 billion.
The offering also makes Reddit one of the first online companies to offer shares to its contributors — the “Redditors” who comment on its boards and the moderators who manage them. That’s a break with traditional IPO practice, in which initial shares are typically sold to institutional investors and