Working with the World Bank opened Denica Riadini-Flesch’s eyes to the struggles of local communities in her native country, Indonesia. She realised that what rural workers needed was not aid, but fair and commensurate wages. Having moved to Rotterdam to study and work, she made a conscious decision to return to her homeland with a mission: to change the textile industry in a way that would benefit everyone.
In 2016, she founded Sukkhacitta, a farm-to-closet enterprise. Despite the fact that Indonesia is one of the world’s largest clothing manufacturers, less
