A luxury house earns legendary status not only through the quality of its products but also by becoming intertwined with people’s lives. Frenchman Alain Crevet had a personal connection to ST Dupont long before he assumed the role of CEO. “When I completed my university studies, my father, an avid cigar smoker, gifted me a Dupont lighter, which quickly became a cherished possession,” he says. “Many weekends were spent with my grandfather, indulging in cigars and cognac, and engaging in discussions about politics and history.”
The luxury manufacturer, with its 151-year history,