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    Samsung Galaxy S24 Ultra

    Mar 04, 2024 6 minutes

    PRICE 12GB/256GB, $2,199 WEB samsung.com

    Samsung is marketing the Galaxy S24 Ultra as the AI phone to beat in 2024. From the Circle to Search feature to discovering what plant is growing in your garden to Chat Assist translating messages in other languages, the Galaxy AI features all aim to simplify your life.

    But: the Galaxy S24 Ultra costs $250 more than the S23 Ultra, while replacing that phone’s 10x optical camera with a less powerful but sharper 50MP 5x telephoto lens. So is this a mis-step or AI-assisted brilliance?

    Galaxy of AI features

    First, let’s consider Circle to Search. This is a Google initiative that will be rolled out to other phones, and it aims to make search easier if you see something in a photo. A long press of the home button allows you to circle the object or subject with your finger, and the corresponding search results page will pop up as an overlay. For example, I saw a photo

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