Ella Mills – who created the Deliciously Ella plant-based food empire – gets why the stranger aspects of wellness tend to hit the headlines. ‘I completely understand that – I really do,’ says Mills, 32. ‘What’s interesting to talk about tends to be slightly weirder, wackier, or more out there – it’s fascinating.’
And, yet, she also appreciates that these wild stories don’t give wellness the best name – and that taking care of yourself doesn’t have to involve spending hundreds of pounds a month.
‘A lot of the conversation around wellness is focused on the niche; on the