BREEDING KING PENGUINS
VER THE DECADES, A PLETHORA OF animals has been used (and possibly abused) for marketing various products, from toucans advertising an Irish beverage to chimpanzees selling teabags. But perhaps the best example of faunal brand promotion belongs to an iconic flightless bird from the southern hemisphere, which has lent its name to that of a famous biscuit. And it’s not until you look closely at a Penguin biscuit wrapper that