The ES Best Guide to shopping for a bra online
by Abha Shah
Jan 29, 2024
3 minutes
When was the last time you were properly fitted for a bra?
If you can't remember, the answer is too long ago. Is it any wonder then, that research by lingerie brand Boux Avenue found 81 per cent of women are going about their day wearing the wrong size entirely?
From ill-fitting underbands to mismatched cups, finding the right bra to support your chest properly is a minefield that we've collectively left to professionals in underwear shops.
But past being measured for your first tweenage training bra, how often have you gone back to be
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