In a video published on China’s microblogging platform Weibo in early January, a woman from Changchun, Jilin Province, claimed that her mother was fascinated by a livestream sales host and had bought many things while watching his channel. Her purchases included a 399-yuan ($55.5) mink fur coat, which the host claimed had sold for tens of thousands of yuan (thousands of dollars) originally, and a 2,888-yuan ($401.4) watch.
In response to the video, many netizens shared similar experiences of their parents splurging in livestream sales rooms.
Jewelry is one of the most common products bought by seniors on livestreaming platforms. A netizen from Hubei Province posted photos of jewelry recently bought by his
