Nadine Bush Creative director to model
The year was 2007 and Nadine Bush, now 60, was in a hotel room in China when she received a phone call that made her jump up and down on the bed with excitement. She was working as the creative director of Jamie Durie’s landscape business Durie Designs, and Jamie was being asked to host a sustainability and spiritual conference with His Holiness the Dalai Lama and the Australian Conservation Foundation.
“From a spiritual side, it was amazing,” Nadine says. “I went to that conference and was able to meet His Holiness and shake hands with him.”
Nadine had been working for the landscape business since 2005, having wended her way there from a career that began in the offices of Sheila magazine in Sydney. Growing up, she’d never had a burning desire to be a doctor or a lawyer or anything in particular. Whenever anybody asked Nadine what she wanted to be, she’d reply “happy and healthy”. But at 53, after 11 years at Durie Designs, she was feeling burnt out.
“I loved my job, but it felt like it had reached its end,” she says. “It just felt like I needed to fill my own