Best Valentine's Day gifts for men in 2024, from Paul Smith and Marshall to Penhaligon's
The love klaxon has sounded, Cupid’s arrows are hunting for a target, and the countdown to Valentine’s Day is officially on.
Marking February 14 in any vaguely affectionate way is a divisive topic; some passionately reject the notion of making an effort on one single day, but we say why not use it as an opportunity to go above and beyond?
Of all the year’s holidays, it can feel like Valentine’s is engineered solely for women, what with the abundance of bouquets, lingerie and frothily ribboned boxes of chocolate.
In fact, there are so many female-centred options around that Google has found searches for men’s gifts are higher. Searches begin on Boxing Day, spiking to a high just before Valentine's before dropping off sharply after February 17. It means that despite weeks of research, and looking at various options, many are still stumped when thinking about the perfect gift.
Top line? Shopping for men is hard.
If you’re hoping to wrap something other than boring ‘man’ gifts - think of any description (yes, that includes ), cufflinks (do people still wear those?), or a panic-bought body spray set (leave Lynx Africa on the shelf where it
