Most people find that when they reveal the news of their soap-making endeavor, it sparks enthusiasm from friends, family, and would-be customers. People can’t wait to try your bars! You make piles of soap during your practice runs, tempting you to give them away freely just to keep from being overwhelmed. But eventually, the costs grow larger—so you think about selling. Consider these factors before you do.
During 20 years of making and selling soap, I’ve developed opinions based upon firsthand experiences and conferring with other professionals. When my experience differs from that of my soap-making colleagues, I search out additional perspectives. I want to share the best of my research. May these lessons help you in your journey toward running your own soap-selling business.
Truly Learn the Craft
Take the time to learn your craft before you sell. A loyal following happens when customers are consistently satisfied—and that only happens when your products are consistently good. Mastery takes hands-on, trial-and-error experimentation. Various oils and how they interact with fragrances, botanicals, techniques (such as swirling), and colors
