he Ford Motor Company had proven adept at reading market trends in the postwar era, developing models like the Thunderbird and Mustang that resonated with enthusiastic buyers. The Bronco was Ford’s polished answer to the rough-and-ready Jeep CJ-5 “Universal,” muscling into the burgeoning go-anywhere sport-utility segment to compete alongside the International Scout. This adaptable new 4x4 ticked all the right boxes and
