Organic NZ

Blooms for Change

In the picturesque landscape of Matakana, north of Auckland, Rebecka Bjelfvenstam Keeling has sown the seeds of a quiet floral revolution. The founder of pick-your-own flower farm, Slow Blooms, Rebecka was recently elected to the National Council of Soil & Health NZ.

Born in Stockholm, Sweden, Rebecka’s journey into sustainable flower options began when learning how the flowers traditionally used by florists or sold in supermarkets in the Western world, are often grown overseas in countries

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