Established in 1993 by industry legend Trevor Geldard, the company has undergone changes and challenges over the years, but it remains in family ownership and good heart. Blair Geldard, one of Trevor’s three sons, now owns the company, having bought out brother Brett in 2021. Brett also remains active in the business and Craig owns and runs ATL Commercial, servicing the commercial fishing industry.
“Trevor was a big figure in the marine industry,” Blair says. “Having headed up Epiglass and Healing Industries for 35 years, he then set up this business as a retirement project. We started off with JRC as our main agency, and a number of other smaller brands, but the reality was we didn’t have a lot to offer and it was a tough