How the Ballpoint Pen Killed Cursive
Recently, Bic launched a campaign to “save handwriting.” Named “Fight for Your Write,” it includes a pledge to “encourage the act of handwriting” in the pledge-taker’s home and community, and emphasizes putting more of the company’s ballpoints into classrooms.
As a teacher, I couldn’t help but wonder how anyone could think there’s a shortage. I find ballpoint pens all over the place: on classroom floors, behind desks. Dozens of castaways collect in cups on every teacher’s desk. They’re so ubiquitous that the word “ballpoint” is rarely used; they’re just “pens.” But despite its popularity, the ballpoint pen is relatively new in the history of handwriting, and its influence on popular handwriting is more complicated than the Bic campaign would imply.
The creation story of the ballpoint pen , most notably the Hungarian journalist László Bíró, who is credited with inventing it. But as with most stories of individual genius, this take obscures a much longer history of iterative engineering and marketing successes. In fact, Bíró wasn’t the first to develop the idea: The ballpoint pen was originally named John Loud, patents were issued for pens that used a ballpoint tip of some kind, but none of them made it to market.
