AI-generated Hope Sogni launches campaign to become Fifa president
by Harry Latham-Coyle
Nov 23, 2023
1 minute
An AI-generated candidate has launched a hypothetical campaign to become president of Fifa in a bid to show that football could be run differently.
“Hope Sogni” — created by the sports agency Dark Horses with Twise.ai, who was for another four-year term in
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