PC Pro Magazine

“The consumer market pays lip service to customer care, but it has a ‘take it or leave it’ outlook”

Elsewhere in this issue you can find my confessions surrounding the use of enterprise-grade hardware in smaller businesses (see p102). Here I’m going to turn that whole idea on its head, and look at the use of consumer-grade gear in business. After all, no less eminent a commentator than Joe Baguley, then CTO of VMware in Europe, observed that it’s consumer kit rather than enterprise that’s expected to run for decades, 24/7. Enterprises can hot-swap entire data centres; your local greengrocer can’t live for so much as a day without its internet router.

I was put in mind of this topsy-turvy view of priorities by a refreshing bout of banging my head on the desk in frustration, right in the middle of the hottest part of the summer. I swear, there’s nothing more deadly to a smooth technical support experience than the combination of working from home and good weather. Either I was out on the grass or the tech support team was. All I was

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