There’s something almost magical about watching the world wake up. As dawn painted the skies in Grasse, I stood amidst a sea of white, the air thick with an aroma that felt like a whispered secret between Earth and the heavens. The scent was pure, intoxicating, and almost otherworldly—imagine the sweetest embrace of nature. This was Joseph Mul’s farm, the birthplace of the jasmine that is so integral to Chanel’s legendary fragrances.
THE EARLY BIRD CATCHES THE JASMINE
So, why the early start? Jasmine flowers are most fragrant in the morning, their oils at