Cosmopolitan India

How to channel your passion into purpose…

While it may be time to say goodbye to the archetypal ‘GirlBoss’—may she rest in power and pink, business suit profile photo in tow—we need not bid farewell to the dream chasers anytime soon. We’re talking about the ones who have turned passion to pay cheque and haven’t refused their deep inner calling. Currently, India ranks third in the world as a start-up hub with over 90,000 startups and 107 unicorn companies. Entrepreneurship has truly entered the zeitgeist with shows such as gaining popularity and start-upone may hold of alpha females not running in packs. Turns out, founders are a tribe of their own, creating space for each other while they multitask their way to innovative ideas, better sales, and more visibility for their brands.

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