TikTok has been serving us a steady stream of beauty trends for some time now, from “strawberry girl aesthetic” (that’s a creamy red blush over a smattering of freckles) to “cherry cola ips” (rich brown and berry shades with a high shine texture).
The mastermind behind most of these viral looks is Los Angeles-based make-up artist Mary Phillips, whose celebrity clients include Kendall Jenner and Hailey Bieber.
But undoubtedly the most popular trend she has created is “underpainting”, in which she applies contours and highlights to the face before foundation.
On a flying visit for an exclusive chat about her trademark looks and working with Kendall on her first L’Oréal Paris campaign since the model became a brand ambassador.