Signature guitar design is easy, isn’t it? Take an off-the-peg model, give it a lick of paint, put a squiggle on it somewhere, and talk up the proprietary tonal benefits until the cash rolls in? Well, actually, no. If you know anything about Rush legend Alex Lifeson, it should be that he has an eye for detail when it comes to the music he makes, and the instruments he uses to make it, so a guitar bearing his name is likely to be a little bit outside of the norm.
Sure enough, this is evidenced by his Gibson and Epiphone signature models. The former first appeared in 2011 as a Custom Shop model, and in 2021 Gibson and Alex ported many of that high-end model’s features – most notably the Les Paul Axcess heel and Graph Tech Ghostequipped vibrato –