It’s hard not to love cruising. Every whim is tended to as we’re whisked from one destination to the next. Little wonder cruising is one of the fastest growing sectors within the global tourism industry. In fact, according to the 2023 Luxury Cruise Market Report, international luxury cruise lines expect to welcome more than one million guests on board this year. As much as cruisers love to cruise, not just any cruise will do. Virtuoso research shows that 82 per cent of affluent travellers want to journey responsibly and 70 per cent believe travelling sustainably enhances an experience. Yet a scientific review into cruising by the University of Exeter in 2021 reports that
