The K-Pop wave made it all the way to the Croisette this year, with all-girl pop group aespa making their first-ever appearance at the 76th Cannes Film Festival. As official sponsors of the festival Chopard has always had a big presence at Cannes—they have been responsible for crafting the prestigious Palme d’Or award since 1998, and in 2001 introduced the Trophée Chopard, an award honouring a breakthrough male and female film talents.
But by bringing aespa to their first Cannes, Chopard truly created a memorable cross-cultural moment—where South decked out in stunning high jewellery from the brand. The women also attended Chopard’s art-themed traditional grand soirée, which included celebs like Kate Beckinsale, Song Kang-ho and featured iconic supermodels like Naomi Campbell, Helena Christensen and Natalia Vodianova modelling the collection. We speak to aespa on their first experience at Cannes and which jewellery pieces they wear every day.
