Flowers are often used to express emotions because they are seen as symbols presents its fall/winter 2023 men’s campaign titled “In Conversation with a Flower,” starring Benedict Cumberbatch, Kodi Smit-McPhee and model Li Xian. The stars are photographed against a black cinematic background, their gazes directed towards life-sized flowers. This captivating display of scale and gestures captures the otherworldly emotions shared between two enigmas—the flower and the human—further highlighting the indescribable feelings experienced by humans. To depict this narrative, Prada chose photographer Willy Vanderperre, who is best known for his ability to capture emotions through his projects. The resulting collaboration brings forth ethereal beauty, creating emotional and magical photographs cherished by the Italian house.
