ince claiming the 2016 FIM EnduroGP World Championship with Australian Matt Phillips and then the 2020 FIM JuniorGP Championship with New Zealander Hamish MacDonald, the Sherco 300 SEF Factory has evolved into a very attractive race-winning platform. So much so that reigning 2022 FIM E2 Enduro World Champion, Australian Wil Ruprecht, made the move to Factory Sherco to defend his championship aboard the 300 SEF Factory. So I was a little bemused when I learnt that this bike, that's capable of going faster than any of its competitors in the FIM World Enduro Championships, is often Sherco Australia's biggest seller to everyday Joe's for trailriding and very popular amongst the Sherco staff. In previous years I have spent a decent
