Hollywood’s Huge <em>Barbenheimer</em> Fumble
Not taking advantage of the success of Barbie and Oppenheimer would be a catastrophic mistake.
by David Sims
Jul 25, 2023
3 minutes
Hollywood has always had a short memory. Industry analysts will predict doom for the future of cinema for months, then exult when a new release defies expectations. This summer has been no exception: A few blockbusters such as and underperformed, and. But last weekend brought a colossal turnaround, thanks to —the head-to-head releases of Greta Gerwig’s and Christopher Nolan’s . The two films are diametrically different, auteur-driven works that doubled their individual expected grosses and together fueled the fourth-biggest opening weekend in history. The summer could be saved! And yet, with actor and writer ongoing, studios
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