hen a company establishes an online community of raving fans, it creates a human connection between customers and brand. These communities are the backbone of any brand and this essentially is an opt-in method for customer nurturing that enables a lot of tactics like user-generated content and word-of-mouth marketing. It’s also a source of direct customer or prospect feedback. Listen-in
What’s trending? Navigating social media in 2023
Mar 23, 2023
2 minutes
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