otorsports and fine watchmaking have gone hand-in-hand for decades. And among the leading positions in this race, standing proudly as a timeless icon is the TAG Heuer Carrera. Born as the Heuer Carrera in the early 1960s to convey the thrilling nature of the (in)famous Carrera Panamericana road race, the watch was everything that a racecar driver would want: Robust and precise, boasting a clean aesthetic with superbly legible markers and indicators. Unsurprisingly, the Carrera also won points outside the racing circuits. Jack Heuer certainly knew how to conceptualize a timepiece with a timeless allure that would remain an icon
THE RACE CONTINUES
Jun 13, 2023
4 minutes
“The design is as functional as it is aesthetically pleasing – something an old-school racer thundering through the Carrera Panamericana would certainly appreciate”
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