IF not yet swinging in the early 1960s, the eastern stretches of the King’s Road in Chelsea were at least beginning to twitch. Soon they would be colonised by affluent young couples in weekend uniform of denims and lined by antique indoor markets and shops. However, along the further reach, between World’s End and the Wandsworth Bridge Road, such shops were more junk than antique, and tired furniture was displayed on the pavements. That began to change in 1963 with the opening of Guinevere by a successful French-born milliner, Genevieve Weaver, who wanted a change of business.
She had intended to