Recoil

SMALL INNOVATIONS

Acommon refrain is that there are no new ideas; we only innovate old ones. In 1970, Bernard D. Shadow had the brilliant notion of putting wheels on a suitcase. Carrying a suitcase before this was a two-man job. Traversing the airport with screaming kids, the fog from the smoking section, and a suitcase over your shoulder wasn’t for the weak. Rollers on luggage were a no-brainer, but for some reason the change was slow to take hold. Eventually, travelers saw the light, and demand went through the roof. Today, you’d be hard pressed to find a piece of luggage without wheels. By themselves, wheels or luggage weren’t new — but putting them together was a revelation. Small innovations can have a big effect.

Contrary to popular belief, it’s not a new idea to put a red dot on a pistol. The overnight phenomenon of putting a dot on a pistol has taken just 30 years to bring about. Red dots have been used on competition pistols since the early 1990s, but they were cumbersome

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