As the creative director of Bonia and Braun Buffel, Datin Sri Linda Chen always cuts a striking, stylish figure, often wearing edgy streetwear looks that best reflect her personality: while some describe her as enigmatic, she begs to differ, saying she is an open book. She says that fashion makes her feel confident, in control and puts her in a good mood when she does dress up.
Chen has had an understanding of the importance and impact of style from a young age. “You know how kids would normally carry their backpack to school?” she asks. “I carried a striking red patent leather shoulder bag from a luxury brand instead. I was kind of particular about the bag and wallet I used; I loved fashion and styling myself, so I guess I was already very into fashion [aged] 13 … I wanted to be different.”
I remind her of the bodycon dress with the
