Modern Rodding

The Penalty Of Leadership

ver a hundred years ago there was a print ad for Cadillac that appeared only once. It turned up in the January 2, 1915 issue of the Saturday Evening Post. The title of the ad was “The Penalty of Leadership.” It didn’t show a picture of a Cadillac or mention the brand by name, but this ad became legendary. Which brings us to our ’49 Cadillac Series 62 Sedanette currently owned by Texas hot rodder Doyle Thomas. It was brought to its existing level of accomplishment by Mark Bowler of Bowler Performance Transmissions (yes, the

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