How Ivermectin Became a Belief System

Since fall 2021, Daniel Lemoi has been a central figure in the online community dedicated to experimental use of the antiparasitic drug ivermectin. “You guys all know I’m not a doctor,” he often reminded them. “I’m a guy that grew up on a farm. I ran equipment all my life. I live on a dirt road and I drive an old truck—a 30-year-old truck. I’m just one of you.” Lemoi’s folksy Rhode Island accent, his avowed regular-guy-ness, and his refusal to take any money in exchange for his advice made him into an alt-wellness influencer and a personal hero for those who followed him. He joked about his tell-it-like-it-is style and liberal use of curse words: “If you don’t like my mouth, go pray to God, because he’s the one that chose me for this mission.”

Last March, during an episode of his biweekly podcast, , he thanked his audience for their commitment to his ivermectin lifestyle: “I love that you guys are all here trusting my voice.” His group currently has more than 130,000 members and lives on Telegram, that has become popular as an . When Lemoi died earlier this month, at age 50, his followers, Lemoi had given no indication that his health may have been failing. In fact, one of his last posts in the group was from the morning of the day he died: “HAPPY FRIDAY ALL YOU POISONOUS HORSE PASTE EATING SURVIVORS !!!”