Amazon Fresh high-street grocery stores famously offer checkout-free shopping that uses hundreds of cameras to follow you around the aisles and monitor what you buy. But Amazon also uses tracking technology on its website and in its ‘smart’ devices to collect data about your activities and tastes, and target you with relevant recommendations.
Although you can prevent most of this spying, Amazon’s privacy preferences are specific to each of its products and services, and it’s not always obvious where to find them. Here we explain the hidden settings you must change to protect your personal data from the retail giant.
Browse the Amazon store privately
Amazon doesn’t only save details of the products you’ve purchased, but everything you’ve searched for and