With the AI war heating up and companies like Microsoft and Google battling it out to offer more advanced technologies to their customers, Apple looks set to enter the ring next. With its own AI conference, Siri enhancements, and hardware, there’s much to look forward to.
APPLE’S AI-FOCUSED EVENT
Apple’s recent AI summit, an employee-only event described as the “WWDC for AI,” was set to be the Cupertino company’s answer to ChatGPT, bringing Apple firmly into the ring in the AI battles. The reality, however, is slightly different: it’s been reported to have been less groundbreaking than anticipated. The summit, held in person at the Steve Jobs Theater, was . However, it was more of a chance for gradual nudges in the same direction rather than one that could provide any significant technological change. According to Mark Gurman’s “Power On” newsletter for Bloomberg, Apple’s AI chief did discuss machine learning and AI