TIME

THE POWER OF A TIME COVER

Thanks to a mom who archived my childhood, I still have my “artwork” from Mrs. Matousek’s kindergarten class 50 years ago. It’s where I learned to color inside the lines. Clearly, the instruction made an impression. As creative director of TIME, I’ve spent almost half of my life “coloring” inside the blank canvas of the magazine’s cover. Every issue, I aim to create a poster for our times within its border.

That frame came into being another half-century before my childhood artistic endeavors, when, in

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