ow does one create an exhibition around something which is only experienced through the sense of smell? That was the challenge that confronted Thomas du Pré de Saint Maur, Head of Global Creative Resources for Chanel Fragrance, Beauty, Watches and Jewellery. “I thought about the life of Gabrielle Chanel when creating ‘Le Grand Numéro de Chanel’,” says du Pré de Saint Maur. “Gabrielle Chanel became Coco on stage and she pretty much created
SCENTED WONDERLAND
Feb 08, 2023
3 minutes
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