Describe the Australian 4WD industry
That’s an interesting question. Probably in a word, I’d say thriving. The automotive car manufacturing industry hasn’t been able to survive in Australia, with factories closing down, but the 4WD Aftermarket industry, has thrived.
I think for a long time, we were underestimated by the wider automotive community for innovation, but we’ve come into our own and shown the world what is possible.