Classic Jaguar

Automobilia COLLECTING DAIMLER EPHEMERA

It has been a sad sight to see the way the light of Daimler, the oldest British car manufacturer, has flickered and died over recent years. There were hopes that when Sir William bought Daimler and Lanchester from BSA in 1960, this would be the beginning of a new era for the company. There is little doubt, from1968, corporate priorities changed.

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