Starting out as a humble design shop, EightyOne is now the biggest ad agency in Wellington. Managing Director Matt West says the agency is built on the relationships it has cultivated in that time. Some of those relationships are synonymous with the agency itself.
Powershop has gone from a small upstart to a proper player in the New Zealand energy market alongside EightyOne’s collaboration. The agency pitched for the account in June 2018 and have been churning out campaigns ever since. Similarly, EightyOne’s partnership with Women’s Refuge has been a huge success, the 2022 ‘Great Night In’ campaign raised a total of